Berber Pander Nutritionist
About
Introducing: Berber Pander, a nutrition guru from the cozy province of Overijssel in the Netherlands. She mainly focuses on new moms who could use some help in the realm of healthy eating. She used to work in healthcare, but after some additional training, she decided to do her own thing. Smart move! To promote herself in the market, Berber decided to have a website built. She struggled with designing a logo and determining the visual identity. She received a tip from a previous client, Welmoed, who had come to me for her own project. That’s how Berber ended up approaching me, asking if I could help her with a distinctive logo.
Solution
To be able to use the logo on various media, various logo variants were created that aligned with the corporate identity. These included a variant with only the name stacked vertically, a horizontal name variant, and an icon of a leaf. The main logo is, of course, the eye-catcher of the corporate identity, but we also made sure that the illustrations could be used in other places, such as on social media. And that style? You can also use it for other things, like a recipe book. Very versatile!
Logo Design - Brand Identity Design - Packaging Design
